TL;DR: If you have ever wished you could review the inventors you date, and/or dudes you know who will make great dates, like you examine restaurants, after that Lulu is going to make all of your goals become a reality. Given that first-ever app for females, Lulu is using the lead-in this market, helping ladies generate better relationship choices and men become better daters.
From Amazon to Yelp, we’re in some sort of where everyone loves to examine things. Everybody else are unable to wait to share with you their particular view regarding their most recent food or the final apartment they stayed in, exactly what concerning the newest man they continued a romantic date with?
Well Lulu is the ideal socket for doing that.
Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is a private social media that gives ladies the ability to rate the guys they date, advise date-worthy guys and share individual experiences with countless some other similar ladies.
It’s like speaking with your absolute best friend
Chong and Schwartz had gotten the concept for Lulu after Chong had a memorable all-girls brunch knowledge. From changing stories about careers to Valentine’s Day ideas, she wished she could bottle that sense of companionship and set it to great usage.
In 2013, that sight became possible in the shape of Lulu, a place in which ladies can seem to be secure whenever speaking about their particular love resides.
Director of Marketing Deborah Singer said it’s been quite a while coming for an app along these lines in the business, specially with guidelines being popular in other components of life.
«Women now have suggestions about everything in their unique resides⦠however we do not get suggestions for anything as essential as relationships and dates,» she mentioned. «We genuinely believe that’s a very crucial place for females to get well informed and then have information [about] to enable them to truly generate wiser decisions for themselves.»
Whether it is standing guys they have eliminated on with, promoting top-notch guys to other consumers or producing pal associations, Lulu has made a life threatening impact.
«In my opinion we are taking an innovative new information coating to the internet gay senior dating space,» Singer mentioned. «Dating is an activity it doesn’t have that info level, therefore we see ourselves as providing more info to that particular industry.»
Lulu stands out from other programs because Chong and Schwartz, also everybody from the team, allow their personalities shine through, offering off that sense of chatting with a very good girl.
Relating to Singer, Lulu is especially popular among college women, that are in a new dating planet and tend to be shopping for feminine buddies to attend for tips regarding men they’re satisfying on campus.
Lulu in addition leaves the privacy and protection of the members initially. The software makes use of fb to confirm gender, age (nobody under 17 is allowed to join) and friends circles.
But do not think men are not enabled within this girls club
In might, Lulu permitted guys to start making use of the software should they happened to be interested in being evaluated.
Male consumers is able to see their as a whole score and which hashtags ladies are using to describe them, like «#AlwaysDelighted» or «#WearsEdHardy.»
Even so they may also access data that shows how ladies position them on characteristics such as for instance laughter, kissing skills and a lot more.
Lulu’s article group actually offers men skilled posts that offer online dating advice for the certain specified areas they need improvement in.
Women can also ask the guys their opinions on some topics, including anal sex or creating dedication.
Yet above one million men have joined, with a typical review being a seven, and some also look into the app 3 times each day.
«We saw that there ended up being an actual appetite from guys to style of get statistics about what females had been stating about all of them,» Singer mentioned. «Our objective will be really assist guys enhance. Exactly like you would make use of Bing statistics on the web site to boost it, this can be type Google statistics for guys.»
Producing a safe, positive environment for all
Unlike web sites like Yelp or TripAdvisor, Lulu will not allow women to create open responses within ratings.
Ladies are provided multiple choice solutions whenever reviewing the men along with other ladies can agree or differ using review, which Singer stated promotes a confident atmosphere but additionally helps to keep the reviews from getting unnecessarily mean.
«We’re rating folks â we’re rating men. We understand that the is a painful and sensitive and provocative thing to get carrying out, and we also might like to do it in a thoughtful way as well as in a constructive means,» she stated. «We heard through the very beginning from girls they did not wish to be an integral part of one thing mean, so we made the decision that structure would preserve that environment.»
Lulu use that same style down the road when broadening with other prominent verticals like charm, travel or company.
«we need to visit somewhere where women can be arriving at Lulu and it is type their particular major place to go for getting information from other ladies,» Singer said. «We’re truly focused on the item and continuing to create approaches to assist females discuss even more and get tips.»
So if you’re prepared to unleash your girlfriend chat, download Lulu (at no cost!) for the App shop or Google Gamble.
